I remember, way back in the days of 1999(ish), when I could jump online, and customize my own shoes. I could choose colors, graphics, and make them exactly the way I wanted to. This trend in online customization was picked up by all sorts of companies, including Nike, and has now been adopted by Heineken Beer.
Have an event coming up? Wanna just say thank you? Check out this site created by AKQA London, to create your own, customized six pack (warning: it ain’t cheap).
